OTT Video Market Tracker - trends and consumer updates March 2023

North American Update - March 2023

The OTT Video Market Tracker keeps companies abreast of 400+ North American OTT services, providing details on current players, new entrants, and trends in the OTT video services market. Services tracked include subscription, transaction, and ad-supported services that deliver professionally created content to consumers on internet-connected devices.

The OTT Video Market Tracker is an ongoing research service that tracks key players, trends, and services in the OTT video space. This monthly update is part of the service. Contact Parks Associates for info on subscribing to this service.

Subscribers can log in to the online portal for this service here.

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And The Oscar Goes To: (Not a Streaming Service)

March Entertainment News

Despite a Stagnant TV Market, Vizio's Platform Business Continues to Climb

ESPN Wants to Become the Hub for All Live Games on Any Streaming Service

Paramount To Sell BET

Bally Sports Files for Bankruptcy

DIRECTV Sues Nexstar for Illegal Conspiracy

FNB (Friday Night Baseball) is Back on Apple TV+ but Not for Free

Service Changes: Platforms, Business Models, and News

Citations

List of Figures

Penetration of Traditional Pay-TV Trends
Streaming Services Content Budgets 2022
Major OTT Subscription Service Adoption
Preferred Method of Watching New Movies
Top Brand of Smart TV Purchased or Received
ESPN+ Subscriber Estimates
Likelihood of Premium Sports Content Subscription
Paramount+ US Subscriber Estimates
BET+ US Subscriber Estimates
News Viewership: OTT Users vs Legacy Pay-TV
Top 3 Pay-TV Service Providers Market Share
Streaming TV Service Adoption- vMVPDs
Apple TV+ US Subscriber Estimates
Type of Sports Watched Regularly in Season
Service Changes: Platform, Business Models, and News

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Video Services: OTT, Pay TV

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North American Update - March 2023

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We’re here to lead the way in helping our clients navigate change for lasting success

North American Update - March 2023

List of Figures

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The Parks Points Newsletter Features All Aspects Of Our Research, Including Smart Home, Iot Devices, Entertainment And Digital Media, Security, Energy, Health, And Consumer Data.

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