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Consumer Adoption of Video Services
Pay-TV and OTT Service Subscription Penetration (2011 - 2019)
Pay-TV and OTT Service Subscriptions (2014 - 2019)
OTT Service Subscriptions (2012 - 2019)
Online Pay-TV Service Adoption (2017 - 2019)
vMVPD Service Subscription (2016 - 2019)
Penetration of Premium Channels by Pay-TV Service (Q3/19)
Premium OTT Service Penetration by Pay-TV Service (Q3/19)
OTT Service Use by Pay-TV Service (Q3/19)
Pay TV Adoption by Demographics
Demographics Breakdown of Pay-TV Service Subscribers (Q3/19)
Housing Characteristics of Pay-TV Service Subscribers (Q3/19)
Service Changes Made by Consumers
Recent Change to Pay-TV Service (2018 - 2019)
Changes Made to Pay-TV Service by Type of Pay-TV Service (Q3/19)
OTT Service Trial Conversions by Pay-TV Service (Q3/19)
Average Subscription Duration of OTT Services (Q3/19)
vMVPD and Premium OTT Services: Subscribers Cancelling OTT Service as a % of Current Subscriber Base (Q3/19)
vMVPD Service Churn: Subscribers Cancelling OTT Service as a % of Current Subscriber Base (2019)
Overall OTT Service Cancellers as % of Current Subscriber Base (2017 - 2019)
Device Usage
Most-Commonly Used Connected In-Home Entertainment Platform
Most Used Connected Video Device by Pay-TV Service (Q3/19)
Percentage of Subscribers Using Devices for Video by Pay-TV Service (Q3/19)
Primary Devices Used for Streaming Online Videos by Pay-TV Service (Q3/19)
Consumption Preferences
Digital Activities on Connected Devices by Pay-TV Service (Q3/19)
Preferred Types Of Channels/Programs by Pay-TV Service (Q3/19)
Most Enjoyed Entertainment Activity by Pay-TV Service (Q3/19)
Broadband Connections
Length of Time Subscribing Broadband Service by Broadband Speed (Q3/19)
Speed of Broadband Internet Service by Pay-TV Service (Q3/19)
Length of Time Subscribing Broadband Service by Pay-TV Service (Q3/19)
Attitudes & Perceptions
Attitudes by Type of Pay-TV Service (Q3/19)
Broadband Service Attitudes by Pay-TV Service (Q3/19)
Attitudes Regarding Video Services by Pay-TV Service (Q3/19)
Perceived Value Change of Pay-TV Service by Type (Q3/19)
Subscriber Attachment to Top 5 OTT Services (Q3/19)
Intentions of Giving Up vMVPDs Services (Q3/19)
Net Promoter Score of Pay-TV Service by Type of Service (Q3/19)
Net Promoter Score of OTT Services (Q3/19)
Likelihood of Subscribing to a Pay-TV Service in the Next 12 Months (Q3/19)
Expenditure & ARPU
Average Monthly Expenditure on Home Video Entertainment (Q3/19)
ARPU of Standalone Pay-TV Service by Type of Service (Q3/19)
