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About the Research
Previous Research
Smart Home Platforms for Health (Q2/15)
Digitally Fit: Products and Services for Connected Consumers (Q1/15)
Engaging Consumers for Healthy Living: Health Apps (Q4/14)
Reasons for the Appeal of Health & Fitness Devices (Q4/14)
Delivering Quality Healthcare to the Digital Home: The 2014 Edition (Q4/14)
360 View: Health Devices and Services for Connected Consumers (Q3/14)
Key Findings
Industry Insight
Recommendations
Segmentation Overview:
Health Segments (Q2/14)
Segment Demographic Profiles
Health Portal Use:
Total Number of Monthly Health Portal Activities (Q4/14)
Monthly Health Portal Activities (Q4/14)
Monthly Use of Web Portals by Children at Home (Q4/14)
Use of Health Portals (Q4/14)
Breakdown of Portal Users by Age and Type of Portal (Q4/14)
Breakdown of Portal Users by Gender and Type of Portal (Q4/14)
Total Number of Health Portals Used (Q4/14)
Type of Portal Used for Top Health Portal Activities (Q4/14)
Health Portal Activities Conducted Primarily Through Doctor Portals (Q4/14)
Type of Portal Used to Calculate and Compare Health Expenses (Q4/14)
Health Portal Activities by Ownership of Digital Health Devices (Q4/14)
Demand for Health Portals:
% Very Interested in Using Health Portal Activities and Current Use of Health Portals (Q4/14)
Interest in Health Portal Activities (Q4/14)
Top Interest in Health Portals by Age (Q4/14)
Interest in Health Portals by Digital Health Device Ownership (Q4/14)
Interest in Health Portal Activities by Total Number of Health Portals Used (Q4/14)
Health Portals vs. Apps:
Monthly Use of Health Portals and Apps (Q4/14)
Monthly Use of Health Portals and Apps by Age (Q4/14)
Comparison of Monthly App Use and Portal Use by Activity (Q4/14)
Frequency of Use of Health Apps vs. Health Portals by Activity (Q4/14)
Percentage of Non-Users Interested in Using Health Apps or Portals by Activity (Q4/14)
Additional Research from Parks Associates
