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Market Snapshot: Insurance, Consumers, and Smart Home Solutions

The insurance market is highly fragmented - not one company controls more than one-fifth of the market. This market snapshot examines how even small players can make a big impact in this market with the right offerings and incentives.

Key Topics

Ownership of consumer familiarity with insurance policies and cost
The role of big data and smart devices that provide value to insurers
Smart home product features with the biggest opportunities for insurance services
Key consumer segments for insurance companies looking to expand their smart home services
Consumer preferences among incentives from insurtech solutions

Parks Associates insurance research

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