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White Paper

Market Snapshot: Consumers and the Smart Home Purchase Experience

© Parks Associates

Market Snapshot: Consumers and the Smart Home Purchase Experience

This Market Snapshot provides consumer perspectives on the smart home purchase process, specific to the Best Buy and Vivint announcement.

Topics

  • Consumer interest in smart home products
  • Confidence in understanding aspects of smart home device purchases among owners and purchase intenders
  • Time spent by consumers on each step of the purchase decision process
  • Recommendations for tools that could assist consumers with the smart home purchase process
  • Consumer reactions to the Best Buy and Vivint announcement
     

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