Providing market intelligence for more than 35 years

Press Releases

Parks Associates announces CONNECTIONS™ Community, a virtual networking and conference experience focused on home security, smart home, connected health, and entertainment industries

Research firm combines CONNECTIONS™ and CONNECTIONS™ Europe to create the premier connected home event community featuring virtual sessions, research data and analyst insights, and networking with smart home market leaders

International research firm Parks Associates today announced the launch of the CONNECTIONS™ Community, an online conference and networking experience focused on the connected home and IoT industries. The research firm will host six webinars on key topics, sharing its latest consumer data and insights, culminating in a three-day virtual conference that will bring together industry leaders to network and discuss the growing smart home market. The firm’s latest research predicts by 2024, total annual revenue from smart home services in the US will exceed $1.7 billion.

“We are excited to announce the CONNECTIONS™ Community and offer our clients a unique virtual experience that blends research and industry knowledge as part of an ongoing experience,” said Elizabeth Parks, President, Parks Associates. “While we aren’t able to host CONNECTIONS™ or CONNECTIONS™ Europe in person this year, we are able to extend the value of these event to an online community and provide valuable networking and discussion throughout the year.”

Early sponsors include Sutherland Global Services, Alarm.com, Rapid Response Monitoring, Cox, Cirrent, Everise, Firedome, Intellithings, MMB Networks, PassiveBolt, Z-Wave, Zen Ecosystems, Aprilaire, Sprosty Network, Wi-Charge, Gadgeon, and Inspire.

Session topics for CONNECTIONS Community, November 10-12:

  • State of the Smart Home Market in a Year of Disruption
  • Creating Value through Elevated User Experiences
  • Monitoring Services: Expanding Beyond Security
  • Smart Home Platforms: Quest for a Unified Experience
  • DIY: Impact on Smart Home and Security
  • Independent Living: Serving Seniors and Chronically Ill
  • AI and the Smart Home: Proactive and Predictive Intelligence
  • Connectivity: Impact of Gigabit Broadband, 5G, and Wi-Fi 6
  • Investing in the Future: 2025 Outlook


Key speakers:

  • Samir Ahmad, Investment Manager, KPN Ventures
  • Noopur Davis, EVP, Chief Product and Information Security Officer, Comcast
  • Anne Ferguson, VP, Marketing, Alarm.com
  • Rodney Harrell, PhD, Vice President, Livable Communities and Long-Term Services and Supports, AARP
  • Bob Kupbens, President, Chief Strategy and Product Officer, ADT
  • Oisin Hanrahan, Chief Product Officer, ANGI Homeservices; Co-founder & CEO, Handy,
  • Jim Nye, Chief Product Operations Officer, Vivint Smart Home


“Data and insights, as well as tenured experience, will help companies navigate the turbulent markets,” said Jennifer Kent, Senior Director, Parks Associates. “With new circumstances driven by COVID-19 and the economic recession, consumers will reconfigure their perceptions of value propositions, which in turn will create new opportunities for companies to innovate in design, outreach, and business strategy. Our research finds only two-fifths of US broadband households are familiar with smart home devices, so this market has plenty of room to grow and expand. We have designed the CONNECTIONS™ Community to identify and explore these opportunities amidst a community of industry executives who will benefit from shared learning.”

The CONNECTIONS™ Community will host multiple webinars leading up to the November event, with analyst insights, interactive panels, roundtable discussions, and special networking, taking place July 15, July 29, Aug 19, Sept 16, Oct 7, and Oct 28. Topics:

  • Support: Onboarding and Ongoing Services
  • Connected Cars: Extending Functions in the Home
  • Connected Health at Home: The Next Smart Home Market
  • Privacy and Security: Protecting the Consumer
  • Energy Management: Opportunities in the Smart Home
  • MDUs in Focus: Builders, Property Managers, and Connected Solutions


Parks Associates surveys 10,000 broadband households each quarter, providing a rich data set with trending for at least five years. The firm will feature its market insights and consumer data during the webinars and throughout the virtual event.

For questions about speaking, contact Mindi Sue Sternblitz-Rubenstein, speakers@parksassociates.com, 972-490-1113. To request data or an interview, contact Rosey Ulpino, rosey.ulpino@parksassociates.com, 972-490-1113.

About CONNECTIONS™

Parks Associates' 29th annual CONNECTIONS™: The Premier Connected Home Conference is hosted May 13-15 at Renaissance Dallas at Plano Legacy in Plano, Texas, and brings industry leaders together to provide insights and business forecasting about the adoption of technology including broadband, smart home, security, connected health, energy, and home automation.

CONNECTIONS™ provides ongoing insights throughout the year with virtual and in-person conference sessions. Parks Associates' analyst team leads the conference sessions, which are focused on technology innovations, consumer adoption and trends, product and service forecasts, and the evaluation of new business strategies, partnerships, monetization opportunities, and value-added service design.

CONNECTIONS™ is a pivotal platform for partnerships and exploring the future of technology adoption and its impact on consumers and businesses. www.connectionsus.com