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Consumer Electronics Devices

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Q4 2023

Consumer Insights Dashboard

Tech Ecosystem Dashboard: Q3 2023

The Tech Ecosystem Dashboard visualizes the most important metrics informing the strategic decision making of companies connected to the leading consumer electronics devices in the home.

Consumer Insights Dashboards present survey-based consumer research that tracks movement of foundational market metrics, such as product or service adoption, household spending intentions, churn, and key tracking metrics on leading industry players.

Dashboards are updated regularly and available as part of an annual subscription. Contact Parks Associates for more information and to start building your research plan.

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Executive Summary

Total Average Number of Connected Devices Per US Internet Household

Total Average Number of Connected CE Devices by Technology Adoption Segment

Adoption of Consumer Electronics Devices

Historical Trends in Adoption of Consumer Electronics Products

CE Device Purchases & Intentions to Purchase

Computing & Home Networking Devices Purchased in the Last 6 Months

Home Video Devices Purchased in the Last 6 Months

Audio Devices Purchased in the Last 6 Months

Portable Devices Purchased in the Last 6 Months

Consumer Electronics Device Purchases and High Intention to Buy

Computer & Home Networking Devices Purchase Intention

Home Video & Gaming Devices Purchase Intention

Audio Devices Purchase Intention

Portable Devices Purchase Intention

Competitor Moves: Brand Share in Select Categories

Top Brands of Desktop PC Purchased or Received

Top Brands of Laptop Purchased or Received

Top Brands of Smart TV Purchased or Received

Top Brands of Streaming Media Player Purchased or Received

Top Brands of Gaming Console Purchased or Received

Top Brands of Soundbar Purchased or Received

Top Brands of Smartphone Purchased or Received

Top Brands of Wireless Earbuds Purchased or Received

Top Brands of Tablet Purchased or Received

Top Brands of Smart Watch Purchased or Received

Top Brands of Smart Tags Purchased or Received

Primary Streaming Devices

Primary Streaming Video Device

Primary Smart TV Operating System

Primary Connected TV Platform

Appendix

Dashboards are updated regularly and available as part of an annual subscription. Contact Parks Associates for more information and to start building your research plan.

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